One of the first types of music videos was illustrated song. George Thomas produced many still images on a screen to live performances.
The concept of music videos when they were first produced was to have a song accompanied by a performance video. For example, "Video Killed the Radio Star" is a simple video, showing the musicians of The Buggles just playing their instruments while the song was being featured.
After simple music videos of the 80s, the concept of music videos began to change. Many musicians and recording artists took music videos as an opportunity to give more depth to their song and their image. A lot of artists used music videos for active purposes, encouraging people in the United States and around the world to listen and pay attention to the powerful, yet simple voice and image of change.
In the past music videos were just simple performances to play along with the live action occasionally showing special effects. Today music videos have changed a lot. Performance, narrative and mixed type of music videos have become a lot more common, there is a story line amongst most music videos that keep the audience interested, this is often backing up the overal meaning of the song and what they are trying to say to the world. Music videos bring a lot more personal appearence into it nowadays, styling, colouring, hair, make - up etc is very thought through to portray a better more professional looking artist that audiences will be interested in. Raunchey videos are a lot more common with explicit scenes in. With bannings of music videos becoming more and more popular through current artists. Technology has also really developed since then, with better quality cameras, lighting, backgrounds such as green screen, computer technology to create the music video on etc.
This is an early music video in 1979 and is said to be the first music video that was appeared on MTV, the music video is a lot simpler than todays music videos as it uses different camera angles, zooms in and uses basic effects as well as using hand - held camera angles. This is very different from some music videos today as costumes, camera angles, lighting and new technologies.
This video of Beyonce's shows the technological development of current years, this video has a lot of green screen, split screens, 4 screens, planned choreography, stylists with hair and make up and outfit in order to be so successful.
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